
I’m not an apple fanboy, but Steve Jobs really understood why and how huge corporations ended up making shit products. I think that he played a huge roll in making them stay as design focused as they were.
Here he is succinctly explaining the issue: https://youtube.com/watch?v=P4VBqTViEx4 (2:30)





Is what I would’ve said if I didn’t read the article, but it addresses that pretty well. The jist is VC went in with expectations of greatly decreasing costs, which is happening with older models, but nobody wants to use older models.
So, costs are actually going up, and the bubble will keep swelling, I guess.