ghariksforge@lemmy.world to Technology@lemmy.worldEnglish · 1 year agoAdvertising revenue in Twitter crashes by 50%lemmy.worldimagemessage-square451fedilinkarrow-up12.55Karrow-down155file-text
arrow-up12.49Karrow-down1imageAdvertising revenue in Twitter crashes by 50%lemmy.worldghariksforge@lemmy.world to Technology@lemmy.worldEnglish · 1 year agomessage-square451fedilinkfile-text
minus-squareenbie bies@lemmy.mllinkfedilinkEnglisharrow-up44arrow-down1·1 year agoTargeted ads are more expensive. They need to develop an algorithm for it and the advertiser gets possible higher turnover since it’s no longer random people.
minus-squareBrooklynMan@lemmy.mllinkfedilinkEnglisharrow-up8·1 year agoplus, twitter could track the impressions and conversion rates, so they could charge even more for that, too.
Targeted ads are more expensive. They need to develop an algorithm for it and the advertiser gets possible higher turnover since it’s no longer random people.
plus, twitter could track the impressions and conversion rates, so they could charge even more for that, too.