They sell not data, but users, like a youtuber of mil. subscribers sells their userbase to Black Surfshark Online. Exclusive, if limited, access, exposure. If Apple happened to pick anything else as a default search engine, the majority wouldn’t even mind. And they could’ve done even worse if they put unique ID to every search queue like Edge, Yandex do.
They sell not data, but users, like a youtuber of mil. subscribers sells their userbase to Black Surfshark Online. Exclusive, if limited, access, exposure. If Apple happened to pick anything else as a default search engine, the majority wouldn’t even mind. And they could’ve done even worse if they put unique ID to every search queue like Edge, Yandex do.